Difference Between Search Engine Optimization in Atlanta And Search Engine Marketing Posted On : Dec-07-2011 | seen (135) times | Article Word Count : 440 | Recently Cheap Jerseys Online , someone asked me the difference between search engine optimization and search engine marketing. Generally, it is seen that both the words are often confused by experts, here''s a take on SEO and SEM which will give you a brief idea on both. Definition of Search Engine Optimization:
The process of building pages in such a manner which enables them to rank on the top most level is defined as Seo Service Atlanta (SEO). These are ranked by using specially designed algorithms by the search engines such as Google Cheap Jerseys Free Shipping , Yahoo and many like them, which are generally displayed on the left hand side of the page. The search engine''s algorithm independently determines keywords and other relevant text contents which are based on relevance to the search phrase. To determine the relevance of the indexed pages for a particular search phrase the engines use mathematically designed algorithms to get the job done. The algorithms generally work on ''on the page'' such as words used on the page, the location Cheap Jerseys From China , repetition etc, and also work on ''off the page'' links pointing to the page, the popularity of the site etc.
Definition of Search Engine Marketing:
The short text advertisements which generally appear at the top or down the right hand side of the search results are termed as Search Engine Marketing. They are often recognized as "sponsored results" or "sponsored Links". Such advertisements are generally purchased from Google "the Google Adwords product, Yahoo Search Marketing and many like them. To purchase an advertisement the advertisers place bids in a never ending 24*7*365 auction to determine the highest placed advertisement. The advertisers also take help from Google''s system known as Click Through Rate (CTR) to serve the purpose. The process used by search engine marketing is basically referred as "pay per click" (PPC services) advertising where the client needs to pay when he clicks on the advertising link Cheap Jerseys , and not during the display of the advertisement.
The delivery of text advertisement takes place only in response to ''trigger'' words typed into the search box. Once the surfer types in a search phrase, the PPC advertisements which are connected to bid on the phrase are displayed this guides the user to the relevant advertiser''s website. At this point, the search engine advertising partner charges the advertiser''s account for the ''click through'' procedure. Furniture Market Witnessing Robust Growth and Growing at the CAGR of 3.5%During Forecast Period 2025by swati_tamhankar Â· July 2 Wholesale NFL Jerseys , 2019
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